What can we learn from Delta’s IT outage?

Companies can pay a hefty sum if they ever experience any downtime. In fact, Delta Air Lines had a bad bout of severe downtime just last month. In just three days, the airline company cancelled 2300 scheduled flights and suffered $150 million in income loss. That doesn’t even account for the considerable reputational damage from […]

2016’s Best CRM Software Options

What are the components of a good CRM software? Must it fit into your budget? Should it be easily navigable? Or must it have a simple interface? All the aforementioned qualities are vital, but none of them are important if they don’t meet all your business’s unique needs.The more pressing question is this: how would […]

How does Microsoft FindTime really work?

Theoretically, scheduling meetings should be virtually hassle-free. But in reality, simply agreeing on a mutually compatible time is often an impossible task. On top of hectic schedules, you have different departments that have their own time constraints. What if there was a tool that could take care of all that for you? That’s where Microsoft […]

5 ways to get the most out of the latest fads

Have you seen folks wandering around downtown, staring at their phone like it was a map pointing them to a pot of gold? Or ordering pizza over a Facebook chat conversation with an awkward cashier? With some creative marketing and structuring, your SMB could be on the other side of those people’s phones. Tech fads, […]

What’s all the buzz about data?

If an IT consultant told you that backing up data is one of the most important things for your technical team to do well, you’d probably nod in agreement. But what if they suggested that your dirty data requires cleaning prior to utilization? One simple adjective like “dirty” may give you pause, and there’s a […]

Instagram and its corporate benefits

“Double-tapping” is a phrase used to describe the liking of photos on Instagram, as a business you’d want to get as many double-taps as you can, but how? Should you invest in buying followers or start an excavation project in search of the genie lamp your parents buried in the backyard? Before breaking out the […]

Online community building for businesses

What do circuses, the Internet and Harry Potter fans have in common? They are all communities that house numerous individuals sharing experiences and showing support on a common interest that defies geographical limitations. The 21st Century is an age where information reaches thousands in mere seconds, and what that can do for your business is […]

6 types of live video to engage customers

The speed and quality of internet connections continue to offer SMBs more opportunities for reaching customers and clients. One of the most recent innovations is live video streaming, an inexpensive and convenient way to increase your business value and diversify your services portfolio. It’s a huge and open-ended service, so why don’t we narrow down […]

Pitfalls of business continuity planning

Like all things man-made and otherwise, business continuity plans are not perfect. They too have pitfalls that can result in your business’s failure if not accounted for immediately. Don’t blame it all on the IT guy, as often times the way a system is designed can also have loopholes. Here are a few of the […]

The effective marketing tool you forgot

When it comes to marketing, it can be tough to determine the most effective strategies. There are so many different ways you can try to lure customers to your brand: a free ebook, email marketing and press releases are few strategies often used. But how do you know what’s most effective? It all comes down […]

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