Why businesses need web monitoring

Why businesses need web monitoring

The internet is indispensable for improving business productivity, but it’s also an outlet for procrastination. With unfettered access to the internet, it’s easy to stray away from your important work responsibilities. Fortunately, web monitoring can ensure your employees don’t overuse non-work-related sites.

New SMB dashboard app from Twitter

New SMB dashboard app from Twitter

If you aren’t a celebrity or a multimillionaire capable of purchasing millions of Twitter followers, it’s quite hard to establish a notable online presence these days, especially if you’re a small- or medium-sized business. It’s undeniable that the benefits of a strong online presence on prominent social media platforms such as Twitter are numerous.

Online community building for businesses

Online community building for businesses

What do circuses, the Internet and Harry Potter fans have in common? They are all communities that house numerous individuals sharing experiences and showing support on a common interest that defies geographical limitations. The 21st Century is an age where information reaches thousands in mere seconds, and what that can do for your business is astounding, to say the least.

Don’t let ‘rant’ sites hurt your business

Don’t let ‘rant’ sites hurt your business

A dissatisfied customer sounding off on a ‘rant’ site about how unhappy they are can have serious ramification when it comes to your company’s online reputation. It is sometimes possible for these negative reviews to end up on the first page of your search results if you’re not careful.

Why Line Is the App of Choice in Iran

Why Line Is the App of Choice in Iran

What would you do if you couldn’t access Facebook, Twitter, Instagram or any of the other social media platforms that you rely on to keep you up-to-date with the ins and outs of your friends’ lives, current affairs and celebrity gossip? Would you miss it or would it be a blessing in disguise? If you’re tempted to think the latter, think for a moment about those countries where their citizens don’t have the choice.

How to respond to negative feedback online

How to respond to negative feedback online

From restaurants to sports equipment vendors, no business is immune from negative feedback online. With more and more people spending hours on the Internet every day, customers are quick to voice their opinions about businesses. And their comments aren’t always positive.